Job Description

Key Responsibilities

• Support digital and social media strategies across LinkedIn, Instagram, X, YouTube and other relevant platforms.

• Manage content calendars, publishing schedules and day-to-day digital activity.

• Write, edit and proofread high-quality content in both Arabic and English.

• Create social media content, website copy, press releases, articles, video scripts, executive communications and campaign materials.

• Translate and culturally adapt content while maintaining accuracy, tone and institutional voice.

• Translate complex defence, industrial and technical topics into clear, engaging and accessible content.

• Develop short-form video content from interviews, events and longer-form material, including hooks, titles, captions and thumbnails.

• Support photography, filming and on-site content editing when required.

• Coordinate communications for exhibitions, conferences, official visits, announcements and leadership engagements.

• Work closely with internal stakeholders, creative agencies, production companies and external suppliers to deliver content on time and to brand standards.

• Monitor digital performance, including reach, engagement, audience growth, video retention and website traffic.

• Prepare regular performance reports and make recommendations to improve digital performance.

• Ensure all communications comply with brand guidelines, approval processes, confidentiality requirements and relevant government communication standards.

• Maintain organised records and archives of approved content, photography, video and media coverage.

About You

• Bachelor’s degree in Media, Communications, Journalism, Digital Marketing, Public Relations or a related discipline.

• 5–7 years’ relevant experience in media, digital communications, social media, content strategy or public relations.

• Professional fluency in Arabic and English, with excellent writing and editing skills in both languages.

• Proven experience managing corporate or institutional social media accounts and digital content calendars.

• Experience within a government, corporate or regulated environment is preferred.

• Strong knowledge of social media publishing tools, content management systems, analytics platforms and social listening tools.

• Experience in photography, video production or editing would be an advantage.

• Good knowledge of the UAE media landscape and government communications protocols.

• A strong portfolio demonstrating bilingual editorial and digital content capabilities.

Key Competencies

• Excellent editorial, writing and communication skills

• Strong understanding of digital and social media platforms

• Creativity and strong visual judgement

• Analytical and data-driven approach

• Exceptional attention to detail and accuracy

• Strong planning and organisational skills

• Stakeholder management and teamwork

• Ability to work quickly and effectively under pressure

• Professional judgement, discretion and confidentiality

What Success Looks Like

Success in this role will be measured through:

• Quality, accuracy and timely delivery of content

• Consistent execution of the approved content calendar

• Growth in audience reach, engagement and digital performance

• Timely delivery of campaigns, media materials and event coverage

• Compliance with brand, governance, approval and confidentiality requirements

The role may occasionally require attendance at events or work outside standard office hours.

If you are a bilingual media and digital communications professional with strong content, social media and editorial experience, we would love to hear from you.

Thank you for your application.  Only suitable candidates will be contacted.

Please note that by applying to this role, your profile will be searchable in our database.  Our Recruiters will contact you should another suitable role become available.